The impact of Yoga practice on mindfulness, mindful consumption and life satisfaction: an experiment with Generation Z in Da Nang
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Keywords:
Yoga
mindfulness
mindful consumption
life satisfaction
Generation Z
Abstract
Global instability and harmful consumer habits affect health and sustainable development in general, in which young people both are influenced and influenced. This study examines the impact of practicing Yoga on mental health and mindful consumption behavior of Generation Z students. The authors used the difference-in-difference method, dividing students into treatment and control groups. After analyzing the data, the study concluded that compared to the ones in control group, mindful consumption behaviour and life satisfaction of the students in treatment group were improved. From there, the authors recommend integrating mindfulness into students' lives to contribute to improving their mental health and consumption habits.
References
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Published
Apr 30, 2025
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How to Cite
Phương, T. D. N., T. Đình Q. Bảo, T. H. A. Tuấn, and P. T. T. Hoài. “The Impact of Yoga Practice on Mindfulness, Mindful Consumption and Life Satisfaction: An Experiment With Generation Z in Da Nang”. The University of Danang - Journal of Science and Technology, vol. 23, no. 4, Apr. 2025, pp. 49-56, doi:10.31130/ud-jst.2025.123.
